The King Penthouse Identity, Website and Brochure

CLIENT

Greenland Australia

MY ROLE

Art Direction and Design

AGENCY

The Property Agency

Overview

Many will call it an icon. Only one will call it home. The King Penthouse is an ultra-residence, inspired by those found in the global cities of New York and London. Sitting high above the pinnacle of the Greenland Centre tower in the heart of the Sydney CBD, it possesses all the elements and luxury features one would expect in a world-class penthouse home.

I was asked to develop the visual identity, website and brochure that would not only showcase The King Penthouse, but also the other product offerings within the Greenland Centre tower.

Website

An elegant website was designed that utilises simple navigation and lots of beautiful renders and imagery to showcase this premium asset. The website is responsive across all digital devices and translated in both English and Mandarin.

Brochure

An elegant 78 page King Penthouse brochure was designed. The brochure utilises a hardcover, transparent pages, spot UV varnishes and foils to give it a premium finish.