CLIENT
Elliott Motorcycles
MY ROLE
Art Direction, UX/UI Design
AGENCY
Blaze Advertising (WPP)
Overview
Sydney start-up and custom motorcycle builder Elliott Motorcycles required a website to help launch and promote their brand online. This included the design of the user experience, various content pages, news/blog sections and shopping cart.
Solution
Based on the brand proposition ‘Built Brave’, racing footage, bold typography and large imagery was utilised throughout the website to clearly showcase the product. The website also features simple navigation and is responsive across all digital devices.
View Website
Award
The website was part of the Elliott Motorcycles brand launch which won Gold in the International Graphis Design Awards.
Credits
Digital Lead: Casey Aimer
Art Direction: Costa Popolizio
UX Design: Casey Aimer, Costa Popolizio
UI Design: Costa Popolizio
Brand Design: Brendan Moore
Developer: Brandon Choi
Copywriter: Angus Williams
Art Direction: Costa Popolizio
UX Design: Casey Aimer, Costa Popolizio
UI Design: Costa Popolizio
Brand Design: Brendan Moore
Developer: Brandon Choi
Copywriter: Angus Williams