COSTA POPOLIZIO

Design with thinking and purpose.

Conceptual innovation, building strong client relationships, collaboration and passion are all essential components to delivering creative excellence. As an award-winning art director and designer, my purpose is using strategic creative thinking and conceptual design methodology to help organisations transform, build value and engagement through their brand.

WORK EXPERIENCE

After graduating with a Bachelor of Visual Communication (Graphic Design) from the University of South Australia, I have worked as a creative for over 14 years in various design and advertising agencies - including a stint within a marketing department on client side. Throughout my career, I have had the opportunity to work on projects from a wide range of industry sectors and disciplines, including branding, digital, social content, marketing communications, environment and advertising campaigns. I enjoy working with stakeholders at all levels to achieve the appropriate outcome, on-time and within budget, from concept through to finished artwork.

CREATIVE EFFECTIVENESS

I believe creative (whether it be a brand, campaign or digital activation) should always be emotive, considered and tailored to suit a client’s objectives in order to achieve effective communication and a return on investment. In other words, I always design and develop creative solutions based on strategic insights, conceptual thinking and a clear purpose.